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Page views
155
7d
▲ 10% vs previous 7d
LCP · p75
1.75 s
90% good · 155 samples
▼ 6% vs previous 7d
INP · p75
233 ms
67% good · 110 samples
▼ 2% vs previous 7d
CLS · p75
0.03
88% good · 155 samples
▲ 16% vs previous 7d
FCP · p75
1.27 s
85% good · 155 samples
▼ 17% vs previous 7d
TTFB · p75
673 ms
81% good · 155 samples
▼ 19% vs previous 7d
Happy page views
61%
14% unhappy · 155 rated

What to fix first

Mobile visitors get a much slower INP
p75 INP is 255 ms on mobile against 148 ms on desktop. Mobile is 46% of your page views.
Try: Test on a real mid-range phone or with CPU throttling: big images, heavy JavaScript and third-party scripts cost far more there.
INP by device →
CLS got 16% worse than the previous 7d
p75 CLS is now 0.03. The Vitals tab shows when it changed and which pages it changed on.
CLS over time →
This element makes the page jump as it loads
#onetrust-banner-sdk
p75 CLS is 0.15 on the 14 page views where it shifted, mostly on /articles/2/.
Try: Reserve its space before it arrives: width and height (or aspect-ratio) on images and embeds, a min-height for content inserted later, and font-display with matched fallback metrics for web fonts.
CLS by element →
This element makes the page jump as it loads
div.ad-slot
p75 CLS is 0.10 on the 15 page views where it shifted, mostly on /articles/2/.
Try: Reserve its space before it arrives: width and height (or aspect-ratio) on images and embeds, a min-height for content inserted later, and font-display with matched fallback metrics for web fonts.
CLS by element →
This element makes the page jump as it loads
ul.product-grid
p75 CLS is 0.13 on the 11 page views where it shifted, mostly on /articles/2/.
Try: Reserve its space before it arrives: width and height (or aspect-ratio) on images and embeds, a min-height for content inserted later, and font-display with matched fallback metrics for web fonts.
CLS by element →

Based on 155 page views. Findings need at least 5 measured page views each, so more show up as traffic grows (try the 30d range).

Trend

By device

DevicePage viewsp75 LCPp75 INPp75 CLS
Mobile72 1.99 s 255 ms 0.04
Desktop69 1.17 s 148 ms 0.03
Tablet14 2.27 s 410 ms 0.06

Does speed cost engagement?

Page views grouped by their own LCP. If slower pages get fewer clicks and less reading, that's the cost of slowness.

LCPPage viewsClicks per viewEngaged timeAvg scroll
Good1391.76 34.4 s58%
Needs improvement71.00 47.0 s70%
Poor90.78 17.7 s32%

Biggest changes vs previous 7d

MeasurePreviousNowChange
p75 TTFB · Connect68 ms37 ms ▼ 46%
Avg engaged time24.9 s34.0 s ▲ 36%
p75 TTFB · TLS70 ms46 ms ▼ 33%
p75 TTFB · Server wait713 ms542 ms ▼ 24%
p75 TTFB831 ms673 ms ▼ 19%
p75 LCP · Load delay651 ms534 ms ▼ 18%
p75 FCP1.53 s1.27 s ▼ 17%
p75 HTML download106 ms95 ms ▼ 11%
p75 LCP · Load time590 ms549 ms ▼ 7%
p75 LCP · Render delay284 ms268 ms ▼ 6%
p75 LCP1.86 s1.75 s ▼ 6%