Page views
181
7d
▼ 17% vs previous 7d
LCP · p75
2.05 s
83% good · 181 samples
▲ 20% vs previous 7d
INP · p75
213 ms
71% good · 115 samples
± 0% vs previous 7d
CLS · p75
0.04
87% good · 181 samples
▲ 27% vs previous 7d
FCP · p75
1.44 s
80% good · 181 samples
▲ 2% vs previous 7d
TTFB · p75
789 ms
76% good · 181 samples
▲ 10% vs previous 7d
Happy page views
60%
14% unhappy · 181 rated
12% of these page views were in-app (soft) navigations. Those report INP and CLS, but browsers only measure LCP, FCP and TTFB on full page loads, so those three cover fewer page views.
What to fix first
Slow page loads cost you engagement
Comparing like with like (the same page type), page views whose main content took over 4 s got 44% less engaged time and 88% fewer clicks than ones that loaded in under 2.5 s. Based on 18 slow page views across 1 page type.
Compare fast and slow page views →
CLS got 27% worse than the previous 7d
p75 CLS is now 0.04. The Vitals tab shows when it changed and which pages it changed on.
CLS over time →
People arriving from search get a slow first page
p75 LCP of the landing page is 2.54 s for 48 search visits, and 33% of them bounced. It's their first impression, and page experience is one of Google's ranking signals.
Landing pages →
LCP got 20% worse than the previous 7d
p75 LCP is now 2.05 s. The Vitals tab shows when it changed and which pages it changed on.
LCP over time →
Tablet visitors get a much slower INP
p75 INP is 275 ms on tablet against 174 ms on desktop. Tablet is 15% of your page views.
Try: Test on a real mid-range phone or with CPU throttling: big images, heavy JavaScript and third-party scripts cost far more there.
INP by device →
This element makes the page jump as it loads
header.site-header
p75 CLS is 0.15 on the 24 page views where it shifted, mostly on /articles/1/.
Try: Reserve its space before it arrives: width and height (or aspect-ratio) on images and embeds, a min-height for content inserted later, and font-display with matched fallback metrics for web fonts.
CLS by element →
4 more findings
Taps and clicks on this element respond slowly
div.gallery > button.next
p75 INP is 223 ms over 19 page views, mostly on /articles/1/. Most of the time goes on running the event handler.
Try: The event handler itself is slow: do less work in it, or yield (scheduler.yield / setTimeout) before the heavy part.
INP by element →
Taps and clicks on this element respond slowly
button.menu-toggle
p75 INP is 223 ms over 16 page views, mostly on /articles/1/. Most of the time goes on running the event handler.
Try: The event handler itself is slow: do less work in it, or yield (scheduler.yield / setTimeout) before the heavy part.
INP by element →
Taps and clicks on this element respond slowly
div.related-articles > a
p75 INP is 250 ms over 13 page views, mostly on /articles/1/. Most of the time goes on running the event handler. 2 more slow elements are in the Vitals tab.
Try: The event handler itself is slow: do less work in it, or yield (scheduler.yield / setTimeout) before the heavy part.
INP by element →
This element makes the page jump as it loads
ul.product-grid
p75 CLS is 0.10 on the 17 page views where it shifted, mostly on /articles/1/.
Try: Reserve its space before it arrives: width and height (or aspect-ratio) on images and embeds, a min-height for content inserted later, and font-display with matched fallback metrics for web fonts.
CLS by element →
Based on 181 page views. Findings need at least 5 measured page views each, so more show up as traffic grows (try the 30d range).
Trend
By device
| Device | Page views | p75 LCP | p75 INP | p75 CLS |
|---|---|---|---|---|
| Mobile | 91 | 2.07 s | 246 ms | 0.04 |
| Desktop | 63 | 1.84 s | 174 ms | 0.05 |
| Tablet | 27 | 2.21 s | 275 ms | 0.06 |
Does speed cost engagement?
Page views grouped by their own LCP. If slower pages get fewer clicks and less reading, that's the cost of slowness.
| LCP | Page views | Clicks per view | Engaged time | Avg scroll |
|---|---|---|---|---|
| Good | 151 | 1.81 | 35.8 s | 58% |
| Needs improvement | 12 | 0.83 | 17.3 s | 54% |
| Poor | 18 | 0.22 | 20.0 s | 40% |
Biggest changes vs previous 7d
| Measure | Previous | Now | Change |
|---|---|---|---|
| p75 LCP · Render delay | 262 ms | 345 ms | ▲ 32% |
| p75 LCP · Load delay | 496 ms | 605 ms | ▲ 22% |
| p75 TTFB · Server wait | 605 ms | 735 ms | ▲ 21% |
| p75 LCP | 1.71 s | 2.05 s | ▲ 20% |
| p75 LCP · Load time | 705 ms | 781 ms | ▲ 11% |
| p75 TTFB | 716 ms | 789 ms | ▲ 10% |
| Avg engaged time | 36.6 s | 33.0 s | ▼ 10% |
| Avg scroll depth | 54% | 56% | ▲ 3% |
| p75 FCP | 1.41 s | 1.44 s | ▲ 2% |