ClickVitals /Shop & magazine (demo) Log in Sign up
Clear filters
Page views
10.2k
30d
▲ 455% vs previous 30d
LCP · p75
1.91 s
85% good · 10.2k samples
± 0% vs previous 30d
INP · p75
219 ms
71% good · 6.7k samples
▲ 1% vs previous 30d
CLS · p75
0.03
89% good · 10.2k samples
▼ 5% vs previous 30d
FCP · p75
1.55 s
81% good · 10.2k samples
▼ 1% vs previous 30d
TTFB · p75
840 ms
73% good · 10.2k samples
▼ 3% vs previous 30d
Happy page views
62%
12% unhappy · 10.2k rated

10% of these page views were in-app (soft) navigations. Those report INP and CLS, but browsers only measure LCP, FCP and TTFB on full page loads, so those three cover fewer page views.

What to fix first

Slow page loads cost you engagement
Comparing like with like (the same page type), page views whose main content took over 4 s got 55% less engaged time and 81% fewer clicks than ones that loaded in under 2.5 s. Based on 638 slow page views across 5 page types.
Compare fast and slow page views →
Tablet visitors get a much slower INP
p75 INP is 273 ms on tablet against 155 ms on desktop. Tablet is 12% of your page views.
Try: Test on a real mid-range phone or with CPU throttling: big images, heavy JavaScript and third-party scripts cost far more there.
INP by device →
Taps and clicks on this element respond slowly
#onetrust-accept-btn-handler
p75 INP is 217 ms over 1699 page views, mostly on /. Most of the time goes on running the event handler.
Try: The event handler itself is slow: do less work in it, or yield (scheduler.yield / setTimeout) before the heavy part.
INP by element →
This element makes the page jump as it loads
#onetrust-banner-sdk
p75 CLS is 0.11 on the 1000 page views where it shifted, mostly on /search/.
Try: Reserve its space before it arrives: width and height (or aspect-ratio) on images and embeds, a min-height for content inserted later, and font-display with matched fallback metrics for web fonts.
CLS by element →
This element makes the page jump as it loads
ul.product-grid
p75 CLS is 0.11 on the 1022 page views where it shifted, mostly on /.
Try: Reserve its space before it arrives: width and height (or aspect-ratio) on images and embeds, a min-height for content inserted later, and font-display with matched fallback metrics for web fonts.
CLS by element →
This element makes the page jump as it loads
header.site-header
p75 CLS is 0.10 on the 1014 page views where it shifted, mostly on /search/. 1 more element that shifts is in the Vitals tab.
Try: Reserve its space before it arrives: width and height (or aspect-ratio) on images and embeds, a min-height for content inserted later, and font-display with matched fallback metrics for web fonts.
CLS by element →
2 more findings
Taps and clicks on this element respond slowly
nav.toc > a.toc-link
p75 INP is 229 ms over 885 page views, mostly on /search/. Most of the time goes on running the event handler.
Try: The event handler itself is slow: do less work in it, or yield (scheduler.yield / setTimeout) before the heavy part.
INP by element →
Taps and clicks on this element respond slowly
div.related-articles > a
p75 INP is 219 ms over 848 page views, mostly on /search/. Most of the time goes on running the event handler. 4 more slow elements are in the Vitals tab.
Try: The event handler itself is slow: do less work in it, or yield (scheduler.yield / setTimeout) before the heavy part.
INP by element →

Trend

By device

DevicePage viewsp75 LCPp75 INPp75 CLS
Mobile5.1k 2.12 s 262 ms 0.03
Desktop3.9k 1.56 s 155 ms 0.03
Tablet1.3k 2.12 s 273 ms 0.03

Does speed cost engagement?

Page views grouped by their own LCP. If slower pages get fewer clicks and less reading, that's the cost of slowness.

LCPPage viewsClicks per viewEngaged timeAvg scroll
Good8.7k1.73 34.2 s57%
Needs improvement9210.85 24.7 s57%
Poor6380.34 15.3 s38%

Biggest changes vs previous 30d

MeasurePreviousNowChange
Avg engaged time33.9 s32.2 s ▼ 5%
p75 LCP · Load delay617 ms590 ms ▼ 4%
p75 LCP · Render delay438 ms453 ms ▲ 4%
p75 TTFB · Server wait701 ms679 ms ▼ 3%
p75 LCP · Load time680 ms660 ms ▼ 3%
p75 TTFB864 ms840 ms ▼ 3%